Nefsis Video Conferencing, Unified Communications
Suites & Compatibility with Microsoft Lync
Unified communications platforms provide a wide spectrum of
communication services including telephone, PBX, FAX, voice mail,
email, presence management, instant messaging and, in many cases,
web and video conferencing too. But even if web and video
conferencing are included, there are still gaps that Nefsis can
Nefsis is a best-of-breed video conferencing software and online
service solution. It uses cloud computing and multi-core software
technology to deliver
video to desktops and rooms. Nefsis includes built-in
for fully interactive meetings. Moreover, Nefsis features firewall
and proxy traversal, and delivers its components dynamically via
the web. It can successfully connect virtually any business user
with Internet access.
Nefsis can be used to complement and extend the
capabilities of Microsoft Lync and other unified communications
suites. In particular, Nefsis can help by providing more video
conferencing and advanced collaboration features, more
conference room support, and Nefsis makes it easier to
conference with external participants.
The paragraphs below provide more background information and
various strategies on using Nefsis to complement and extend unified
communications products. Please contact
us for assistance with these topics.
During the dot-com bubble circa 2000 it was quite evident that
the Internet would soon be pervasive and telephone audio would
ultimately be carried over packet-switched IP networks. Even at that
time, long distance carriers were already digital and many vendors
were vying for converting business and consumer telephone services
to Voice over Internet Protocol (VoIP). Telephone audio was the last
of the analog communications services to fall and the communications
world would soon be 100% digital.
This led to the inspired view that a full set of workplace
communications products could provide a unified experience
and fit together consistently and transparently to users across the
enterprise and across all devices and media types. Unified
communications became a relevant product category for business.
This view held throughout the following decade as several competing
unified communications products came to market, including Microsoft
Lync (formerly Microsoft Office Communicator),
IBM Lotus UC2,
Siemens OpenScape and Avaya’s portfolio
of products. Systems integrators created new competency centers and started
offering unified communications services under facilities management
contracts and other forms of turnkey customer delivery — all
hardware, software, and professional services included.
Some unified communications vendors provided all or most of the
software functional components themselves. Microsoft Lync is
a good example. Others, such as Siemens OpenScape, provided
the basic framework and the telephony products, but relied on
third-parties to fill-out their suite.
Regardless of the vendor’s product line strategy, the
requirements for security and successful deployment across a multi-office
enterprise drove a substantial list of network prerequisites. This
included domain name services (DNS), Active Directory Server (ADS)
or other directory service, IIS or other specific web server, SQL
server, and of course, servers for each communications application
as needed. The physical placement, routing, access, security
settings and revision levels of all these components had to be taken
Originally considered a general-purpose tool for organizations of
all sizes, the latter complexity and level of investment required
led to the adoption of unified communications almost exclusively
within large enterprise networks.
At the time this article was written, February 2011, the number of
substantial vendors in the unified communications field has
narrowed. Although adoption has been limited to large networks so
far, unified communication does indeed appear to be enjoying a
resurgence of sorts. In particular, the Unified Communications
Interoperability Forum (UCIF), an industry standards body,
has met with success in creating standards for more vendors to
interoperate with, and extend the capabilities of unified communications
Introducing Nefsis Video Conferencing
Nefsis offers Web- and video conferencing as an online service.
It is attractive to businesses of all sizes because it is easy to
implement, use and maintain, and because of its
Nefsis offers video conferencing that works well alongside of
unified communications products. It combines high-quality video with
strong collaboration, sharing and presentation tools for better
online meetings than those generally offered by unified
In addition, Nefsis web and cloud-based
technology downloads the software components dynamically —
as needed — for advanced collaboration, VoIP, and video conference
processing. Only the meeting host has to have a Nefsis account,
external participants just click on a like to join a video conference.
The dynamically downloaded components, plus firewall and proxy traversal
mean virtually any business user can join a Nefsis video conference.
Even as an online service, Nefsis fits into the unified
communications landscape of servers and infrastructure. Overall,
Nefsis can be used as a best-of-breed video conferencing product to
complement or extent a unified communications suite. In particular,
it can be used for conferencing across desktops and rooms; and
conferencing with external users that simply do not have the unified
communications toolset already installed.
Video conferencing strategies for unified communications
Listed below are three basic strategies for video conferencing in
a unified communications environment. Undoubtedly there are several
more, but these are the most basic. In addition to video conferencing,
in a large corporate environment there are likely to be several additional
communications services such as chargeable webinars, streaming media
events, and others to meet various departmental needs.
Use the designated web- and video conferencing components in
the unified communications suite. Since it is already part
of the suite, this is an easy alternative. However, these components
usually depend on access to internal resources — see list above,
ADS, IIS, SQL, etc. — which dramatically limits conferencing with
Take advantage of the unified communications suite for its
basic tools such as telephone and email, and use compatible products
for specialized communication services such as video conferencing.
Using the right tool for the right job, an organization
might dedicate all of its internal communication to UC2 or Lync,
then complement it with Nefsis for video conferencing, especially
with external participants.
Integrate a best-of-breed video conferencing product with
the unified communications suite through custom applets, employee
portals and other techniques. For example, a tray applet
that authenticates the user and launches a video conference. For
small- and medium-size businesses, and those with no unified
communications suite, Nefsis offers a free tray applet to do just
that. This optional, no charge add-on also includes presence
management and secure pop-up messaging features.
Nefsis is a cloud-based video conferencing software
and online service solution that delivers HD video to desktops and
rooms; its web-based architecture downloads components dynamically
allowing virtually anyone to get connected.
Nefsis can be used as a best-of-breed video conferencing
product to complement or extend a unified communications suite.
In particular, Nefsis has a deep, advanced collaboration feature
set, supports conference room cameras, and easily conferences with
external participants — closing large gaps in many unified
Nefsis has many customers that use Nefsis video conferencing within
their own unified communications environment. Some customers simply
use Nefsis as a compatible product (strategy #2 above), and yet
others take the extra step and integrate Nefsis via employee portals
and custom apps (strategy #3 above).
contact us for a
live demo or
assistance with any of these topics, we’re here to help.
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